Before they approach the reception desk or speak with any personnel, visitors to your site can be greeted with a well-presented front-of-house. This front-of-house should have a professional-looking entry mat that is complete with your logo. Your company may benefit in a variety of ways from strategically placing a high-quality, branded mat in an optimal location, including the following:
The welcome mat that greets customers and guests as they enter your place of business will be the first thing that they observe. Customers will feel more at ease with your company if they see that your business is also modern, clean, and professional if you have a mat that reflects these same qualities.
A custom-made logo mat will be more eye-catching and inviting than a standard plain mat, and this will assist to improve the initial impression that the customer has of the business. Because logo mats are frequently made to order, you can select the precise size that will make your entranceway seem it’s very best, contributing to a more professional overall impression.
A branded floor mat might help unite your company’s identity while also increasing awareness among customers and visitors. Your company’s brand is the non-human face of the business, and if it is correctly reinforced, it has the potential to be an important part of your company’s marketing strategy.
It’s possible that using an outdoor logo-branded mat in addition to your signage may help you stand out from the crowd more effectively. Keep in mind that as people walk, they tend to gaze down at the ground; this means that they may be looking at your brand.
Swept And Mopped Floors That Are In Good Condition
A high-quality logo-branded mat should still be able to operate as an entry mat; that is, it should be able to dry and clean visitors’ shoes as they walk over it. This is an essential function for an entry mat. This keeps your floors cleaner and drier, which improves the environment and first impressions while also reducing the risk of slips and falls, which may be potentially devastating and expensive.
Getting a mat that is at least 80 centimeters deep and the same width as your doorway is a good rule of thumb to follow in this situation. The vast majority of individuals can take a natural step with both feet simultaneously on the mat without stopping their stride.
Making Efficient Use Of One’s Financial Resources
A professional-grade logo branded mat will last for many years (typically five or more), even in the most demanding and high-traffic business environments. Nitrile rubber backing, a multi-year guarantee, and easy-to-follow cleaning instructions are some of the traits that should be looked for in a high-quality and long-lasting mat.
If you are going to install an entrance mat anyway (and you should), it is a worthwhile investment to get branded entrance mats so that your company’s branding may extend to the entranceway.
Application Conducted Off-Site
Bring your branded mat with you whenever you are on the road to participate in events like trade fairs, product demonstrations, or even in-store promotions. This will provide a more professional air to your appearance. Your presentation or booth will be able to stand out from the rest of the crowd when you choose one of these thinner, cheaper logo mats, which are offered by the majority of mat suppliers.
You are not required to confine yourself to the use of just your logo. If you are releasing a new product, honoring a significant milestone, conducting a special promotion, or if you want to highlight a certain function or service that you provide, you may modify your mat so that it is appropriate for the occasion.